We dive into their client discovery call process, marketing strategies to attract ideal clients, and the importance of creating time to build and nurture relationships with clients, team members, and project partners.

I dive into the importance of nurturing relationships, gaining visibility through aligned marketing efforts, and integrating the lessons learned from the previous year. Plus, I share some powerful questions you can ask yourself to get clarity on how to apply these focus areas in your unique business. Let's set ourselves up for an incredible year ahead!

Learn practical tips for strengthening your self-accountability muscles. I share the key differences between self-accountability and discipline, explain how to build internal motivation by connecting your daily actions to your larger business vision, and reveal why treating yourself as your most important client is a game-changer.

Discover powerful questions and beliefs to help you make decisions and pursue your goals with purpose in the coming year. Join me in reflecting on where you are undecided, where you may be straddling decisions, and what needs to happen for you to step into your next level as a designer CEO. Let's make 2025 a year of turning your wants into your reality!

Learn why we set goals as business owners, how to identify where resistance is showing up for you, and what you can do to move past it. Discover how embracing discomfort and building self-trust can help you navigate the goal-setting process and unlock the next level of your interior design business.

Learn what progress goals and outcome goals are, how they differ, and why you need both to not only make consistent progress toward your desired results, but to make the journey there so much more enjoyable. I show you how setting clear and measurable milestones helps you stay focused on what matters most, and why these approaches will help you take your goal-setting to the next level.

Join me in this episode as I walk you through each of the five key elements of effective goal-setting. Learn the most common reason goal-setting falls flat, how to stop working against yourself and create a smooth path forward instead, and my roadmap for making your big goals a reality in 2025. 

I explore how to identify when you need to define enough, the different ways to approach it, and the transformative power of making that decision for yourself. From setting financial goals to managing your time and team, knowing what enough means for you is crucial for success, and I guide you through this process today.

From the importance of authentic brand positioning to crafting a compelling voice that builds trust with your ideal clients, Deb shares her expert insights on the power of investing in strategic messaging for your business. Learn Deb’s tips for making empowered decisions about your brand messaging and positioning, and the internal growth that’s required when you want to up-level.

Join me this week to hear some hard truths about productivity that might surprise you. But don't worry, I also share some good news that will help you approach your work in a more intentional and sustainable way. You’ll learn why more isn’t necessarily better, how the productivity trap strings you along, and most importantly, how to break free from it.

Mark Ostrom shares how thoughtful, functional design can be truly life-changing for these families. We also discuss creative ways interior designers can incorporate charitable giving as a memorable gifting and marketing opportunity, and how even small contributions can create a powerful ripple effect of joy.

I share practical strategies for managing your mindset when the unexpected happens. Learn how to separate facts from stories, tune into your body to process emotions, and approach projects with realistic expectations, which will all help you navigate project challenges with more ease and resilience moving forward.

Listen in this week as I show you how to master the art of goal revision. You’ll hear what the process of evaluating your current position entails, the factors to consider when deciding whether to adjust your targets, and how to make the most of the remaining months and position yourself for success in the year ahead.

I dive into the origins of All Killer, No Filler, share practical examples of how I've applied it in my own life and business, and guide you through the process of using this powerful filter for yourself. You’ll hear why this concept is the secret to creating more ease, how it opens up both physical and mental energy, and helps you better utilize the resources in your business. 

Learn how you can optimize your team’s performance to increase productivity, profitability, and overall satisfaction. Hear the importance of conducting a time audit to identify gaps, redundancies, and inefficiencies in your team's workflow, and a step-by-step process of gathering data, reviewing it, and implementing solutions that will create more value for your business as a whole. 

Are you holding back in your interior design business due to a fear of rejection? You're not alone. As a designer, putting yourself and your creative ideas out there can feel incredibly vulnerable, and the possibility of hearing no can be paralyzing. But the truth is that learning to work with and move beyond this fear will be transformative for your business and your goals.

Campbell shares her insights on the keys to her success as an interior design business CEO. She opens up about her fear of going from solopreneur to leading a full-time team, how she navigates the desire to control every detail, why focusing on relationships, not outcomes, has been vital to her success, and her goals for the near future.

Discover why focusing on small wins and cumulative effort is key to achieving big things, how patience and commitment work together to help you stay the course, and why examining your beliefs about yourself is crucial for unlocking your next level of potential.

Whether you’ve knocked CEO Summer School out of the park or it hasn’t gone quite as you hoped or planned, join me this week as I show you what’s next. In this final episode of the series, you’ll hear why making small shifts can compound into the kind of success you want, the importance of acknowledging how far you’ve come, and how to focus on the insights that resonated most with you.

I explore the two types of confidence every interior design CEO needs to master. Learn why your level of confidence affects every aspect of your business and how to build unshakable confidence, even when you're venturing into uncharted territory.